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So You Wanna Write a Book
You want to write a book but you know it’s a ton work and you have no idea where to begin. Just thinking about sitting at the keyboard has you running in the opposite direction. Even cleaning the bathroom seems more appealing.
You’re passionate about making a difference in people’s lives, but you have so many thoughts swirling in your head, you can’t slow them down enough to organize them. That nagging inner critic keeps telling you you’ll never finish a book, so you shouldn’t even bother starting one.
After all, it’s no big deal if your dream dies inside you…
Or is it?
It’s okay. I can help.
Hi, I’m Corinne L. Casazza
Believe it or not, these are common struggles all writers go through. I know. I’ve been there and come out the other side.
I’m a best-selling author who helps heart-centered entrepreneurs write books. It’s my passion to help you deliver your story in your words – in the most compelling way possible.
My clients want to make a difference in people’s lives by sharing their experiences in a book. I work with smart, determined, out-of-the-box entrepreneurs to help them clarify their message, get writing and complete a manuscript.
I love it when a client looks at me, often through tears, and says, “I can do this now. I know what to write!”
A Writer’s Life
I’ve always wanted to be a writer. I started writing at age eight and never looked back. When I finished college, I couldn’t find a job as a writer or editor that paid enough for me to move out on my own. I desperately wanted my independence, so I started working in high tech.
Eventually, I landed a job managing a monthly magazine for business partners of the high tech company I worked for. I loved this job. It allowed me to learn to project manage and edit the work of other writers while supporting and influencing them. And, of course, I was writing every day!
My time writing in high tech allowed me to take very complex processes, break them down into bite-sized pieces and make them easily understandable. This combined with my ability to tell a good story led me next to write marketing copy for this Fortune 100 Company.
Goodbye High Tech Hello Personal Growth
I had been writing marketing and web site copy for several years with this same company when I fell in love with Sedona, Arizona. I had gone there to rekindle my 10-year marriage. The siren song of the red rocks called me to that city. I left both my marriage and my New England roots for life in the desert. My friends and family thought I’d lost my mind. They couldn’t understand why I’d give up my home and my marriage.
On the day I arrived in Sedona, I was laid off from my job! I found myself alone in a new state with a single friend, no family and no job prospects.
I tried not to panic. Above all, I was determined not to let anyone from back home say, “I told you so.”
I resolved to take some time off. I did things that soothed me. I hiked the red rocks. I cooked gourmet meals. I went to the gym. I attended church and kirtan. I cried a lot and journaled trying to make sense of my life. I came to understand I had a lot of freedom and I shouldn’t fear it.
About a month after arriving in Sedona, I met a woman at church who ran a company that took people on tours of sacred sites around the world and held personal growth conferences in Sedona.
She kept asking me what I did and I kept telling her I was a writer. She finally said we had to work together. I joined her company and couldn’t believe my luck! I wrote marketing and web content, magazine articles, and press releases. I got to travel the world. I went to Glastonbury, U.K., the Mexican Riviera and my all time favorite, Egypt!
When I wasn’t traveling the world, I woke up every day feeling like I was on vacation. I wrote at my desk in front of a floor to ceiling view of majestic Bell Rock. Then I’d walk down the street and hike it.
I met and interviewed all the biggest best-selling authors in the field of personal growth. I listened to their stories. I asked them tough questions. I learned how to deal with my fear. I resolved to walk through every fear that came my way. If something showed up in my path and I was afraid to do it. I did it anyway.
I had a lot of fears around writing– I feared being heard, not being heard, being judged, being labeled a fraud and being just plain not good enough. I spent a lot of time writing in my head and learned to write from heart. I worked through all these fears and I now share how to do this with my clients.
I had six great years in Sedona and then it was time to come back to New England. My Dad wasn’t well and I wanted to be there to care for him.
I said goodbye to the red rocks and headed back to Boston. I had no idea that I was going back to corporate life. I still had many connections at that high tech company I once worked for. I returned in a role I loved. I wrote product marketing text all day long. I helped our customers understand what our complex products did, how they could help and what pain points they’d alleviate. I loved seeing my work on that ginormous (yeah it was that big) company web site. It didn’t matter to me that no one would ever know I wrote it. I knew and that was enough!
I was so good at my job that I not only met my deadline every week, I also took on the work of writers who couldn’t complete theirs. I had a group of writers around me and we took time to share tips and techniques – what worked for us and what didn’t.
We had a great community. This was a first for me. I’d always written by myself and I loved the laughter, comerarderie and understanding in this like-minded group of writers. We were from around the country and all over the globe. I really felt like I belonged.
After only a few months, the company cut the funding for the project I was working on and I got laid off. I was floored. That feeling of community was gone, along with my security. I knew I never again wanted to depend on anyone but myself for my income and financial security. As I was still reeling from being dismissed, my Dad passed away.
I lost him in bits and pieces. They say dementia is the disease of a thousand deaths and I understand why. It was so difficult to see my Dad’s world getting smaller and smaller– he’d always been larger than life.
I felt like I’d lost my identity. Who was I if not my father’s daughter? What did I do if I didn’t have this corporate job? Once again, I comforted myself – this time with ice cream and doritos, the beach and my journal; tons of tears mixed with the salt of the ocean and the leather of my living room couch.
I had bad days and good days. I screamed. I cried. I laughed. And I knew that on the other side of all this grief and loss was joy and freedom. I just had to get there.
After much job hunting and even more soul-searching, I decided to start my own business. Job hunting was demoralizing. I felt like I had to take all my experience and who I am as a person and shove it into a little box. I couldn’t fit. I was hanging out the sides, and it just wasn’t working. I also knew that my soul hadn’t come here to work a corporate job. It was up to me to create and design the place where I fit. My home.
Almost a year before I was laid off, I had a meditation and what I heard was a mission statement. What came through was that the best way for me to shine my light and make a difference was to help people get their messages out into the world in a way that benefitted everyone and empowered other people to have the courage to walk through their fears and step into their own purpose. And the way for me to do this was through writing.
Now, I work with my clients on doing just that. We’re writing books together that give guidance and illustrate to people how to step into your own power and move forward gracefully in the face of fear. I help my clients serve their clients and in the process, the ripples of that work keep moving continually out to embrace and transform others. And… it feels like home.
Rising from the Ashes….
Today, I help people from all walks of life – my clients are entrepreneurs: mediums and healers, life coaches, attorneys and others – but whatever their calling, they all write books that transform the lives of others.
I enjoy learning what my clients do and guiding them to express it in the way that best benefits their audience. This work is purposeful to me. I love the freedom of being able to come and go as I please, and work my own way! I also feel my father’s presence cheering me on and sharing my successes.
How can I be of Service?
I’d love to hear from you. To learn more about how I can help you write the book that’s been swimming around in your head, check out my Services page or send me an email at Corinne@CorinneCasazza.com